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I recently read a very good post from the Aviva Directory that listed 21 tips to launch a blog successfully and I have to agree that many of those methods have worked very well for me. I also added subscription via email today because of that list (I’ll keep you posted on how that effects my feed subscribers). Rand Fishkin of SEOmoz also developed an excellent list of his own a couple months ago so I thought I would summarize all 42 points for everyone (there were a few duplications).
| SEOmoz | Aviva Directory | |
| 1 | Choose the Right Blog Software (or Custom Build) | Connect with your readers through an about page and welcome message. |
| 2 | Host Your Blog Directly on Your Domain | Don’t get seen naked: Never launch a blog with fewer than 5 posts |
| 3 | Write Title Tags with Two Audiences in Mind | Make sure a link to your RSS feed is available above the fold |
| 4 | Participate at Related Forums & Blogs | Make RSS easier still: Add subscribe links to the most popular newsreaders. |
| 5 | Tag Your Content | Offer an email version of your RSS feed |
| 6 | Launch Without Comments (and Add Them Later) | Put chicklets in your template |
| 7 | Don’t Jump on the Bandwagon | Be your own promoter: Seed your best posts |
| 8 | Link Intelligently | Leave highly valuable comments on other blogs in your niche |
| 9 | Invite Guest Bloggers | Reload quickly: Take advantage of your initial launch buzz |
| 10 | Eschew Advertising (Until You’re Popular) | Include tons of outbound links in your posts |
| 11 | Go Beyond Text in Your Posts | If you have something to give, give it away! |
| 12 | Cover Topics that Need Attention | Start real relationships with bloggers in your niche. |
| 13 | Pay Attention to Your Analytics | Submit your blog to blog directories. |
| 14 | Use a Human Voice | Submit your blog to general web directories such as DMOZ and Aviva |
| 15 | Archive Effectively | Leave your blog’s URL as your signature when you participate in forums. |
| 16 | Implement Smart URLs | Use your URL in your email signature. |
| 17 | Reveal as Much as Possible | Myspace or Facebook members: Put a link in your profile. |
| 18 | Only One Post in Twenty Can Be Linkbait | Submit guest posts at other blogs |
| 19 | Make Effective Use of High Traffic Days | Ask friends for feedback on your site. |
| 20 | Create Expectations and Fulfill Them | Go ‘Real-World’ with other bloggers |
| 21 | Build a Brand | Dress up your comments. |
If you want 25 more tips, I totally forgot to mention Lee Oden’s list which includes some great tidbits such as:
- “Research keywords and develop a glossary – Keyword Discovery, WordTracker, SitePoint, SEOBook Keyword Research.”
- “Post regularly. If it’s a news oriented blog, 3-5 times per day. If it’s an authoritative blog, 3-5 times per week, but each post must be unique and high value.”



Hey Manoj, you might also be interested in these 25 tips for marketing blogs:
http://www.toprankblog.com/2006/06/25-tips-for-marketing-your-blog/
Sorry Lee, forgot about your insightful list. See amendment to the post.
Thanks.
103 links to promote your blog for free
http://hiteshsahni.blogspot.com/2007/06/101-links-to-promote-your-blog-for-free.html
has a good list of links including yours.
Thanks Hitesh!
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