StatCounter adds Popular Pages Segmentation

A suggestion by a StatCounter user was made that he would like to see a drill down added to the most popular pages report in order to see where his visitors came from. This past weekend the team at StatCounter made this happen, here’s the official message from my login screen:

This is THE BOMB. Now we can see exactly what sources are sending all you folks to us to sign up with StatCounter – all on one page! We love it! We hope you do too.
Go to Popular Pages and click the drill down icon to the left of the web page you are interested in.

For example, let’s say that you want people to make a purchase on your site. And let’s say that successful purchases result in the visitor hitting the page purchase_made.html – you want to know what referral sources are sending people to this page i.e. who is your biggest revenue generator? Someone might be sending you LOADS of traffic…but are these visits being turned into purchases, sign-ups, transactions??

How do you find out this CRUCIAL information??By using our NEW FEATURE – that’s how!

Click the Came From Drill Down option and there you go. NOW you can see what URLs are sending the people who successfully, for example, make a purchase.

I’ve mentioned StatCounter in the past because it’s a fairly useful analytics tool which can be implemented quickly in order to gain insight on your website’s performance. It’s nice to know their team is working hard to continually improve their service.