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SponsoredReviews.com is now in service! This pay per review service is targeted towards both advertisers and bloggers.
If bloggers can write reviews using honesty and integrity (which I hope they do) I believe this Sponsored Reviews service has a chance to succeed and prosper, otherwise we could end up with a lot of inaccurate content. Here’s how it works:
Bloggers in almost any niche can review and bid on various opportunities created by advertisers. After a review has been approved by the advertiser, bloggers earn money for their work. Bloggers can also market themselves through profiles they setup. There are a few guidelines that bloggers do have to follow:
- Reviews must be written according to the terms set by the advertiser.
- Constructive criticism is encouraged, however, reviews that are hateful or non-constructive will not be accepted.
- Reviews must be permanent and archived.
- Disclosure that the review is sponsored is mandatory
If you’re an advertiser looking for an effective way to generate buzz for your website or product, this is a great option to develop brand/awareness, drive traffic and market your organization. Advertisers can post opportunities for relevant bloggers to find or search for and purchase reviews from selected bloggers.
One thing I would like to see implemented better by SponsoredReviews.com is a more accurate grading scale for bloggers. Currently they use: Alexa, Link Popularity and Technorati to formulate a score from 1 to 5. I would like to see the scale expanded to 1 to 10 or 1 to 100 as well as have them integrate metrics such as subscribers and Google PageRank.
This post is a Sponsored Review.
