Ultimate Web Analytics Comparison Resources
Manoj Jasra - Wednesday, March 21, 2007
I am often asked by colleagues, clients, and blog readers for comparisons between different Web Analytics Products: "What are the differences between Google Analytics and SiteCatalyst," "How do I know which web analytics product to use?" So I did some research and have compiled a list of resources which compare analytics products. I also grabbed the 'feature' page links from various web analytics vendors so that all this data could be accessed in one place. Enjoy:Analytics Vendor vs. Analytics Vendor
Google Analytics vs. Visistat
http://www.webanalyticsworld.net/2006/08/visistat-vs-google-analytics.html
Google Analytics vs. Omniture's SiteCatalyst
http://www.bartgibby.com/2006/10/14/omniture-sitecatalyst-vs-google-analytics/
Google Analytics vs. AWStats
http://web.uwaterloo.ca/documentation/AnalyticsvLogReader.php
Google Analytics vs. Performancing Metrics
http://gomeler.com/2006/04/03/google-analytics-vs-performancing-metrics/
Google Analytics vs. WebTrends
http://www.militz.nu/domaner/blog/2007/02/google-analytics-vs-webtrends.html
Google Analytics vs. Mint
http://mhdinteractive.com/imd470/google-analytics-vs-mint/
Google Analytics vs. StatCounter
http://paininthetech.com/free_stats_statcounter_versus_google_analytics
Google Analytics vs. NetTracker
http://www.web-watching.com/?p=24
Google Analytics vs. Urchin
http://www.seotreff.de/blog/2006/01/06/urchin-software-vs-google-analytics/
WebTrends vs. FastStats
http://news.knechtology.com/2003-nov.html
WebTrends vs. ClickTracks
http://www.highrankings.com/forum/index.php?showtopic=5118
iWebTrack vs. HitBox vs. WebTrends vs. OneStat vs. IndexTools vs. ClickTracks
http://www.iwebtrack.com/compare.asp
Advice on Web Analytics Choice
http://www.webmasterworld.com/forum39/3448.htm
WebTrends vs. Omniture (Google Trends)
http://www.google.com/trends?q=omniture%2C+webtrends&ctab=1&geo=all&date=all
HitBox vs. SiteCatalyst
http://www.semphonic.com/resources/wpaper_006.pdf
HitBox vs. Log File Analysis
http://www.hitboxitalia.com/downloads/HitBox_vs_log_files.pdf
IndexTools vs. "The Big Guns"
http://www.webmasterworld.com/forum39/2906.htm
Google Analytics vs. Omniture SiteCatalyst
http://benrobb.com/2007/02/27/google-analytics-vs-omniture-sitecatalyst
Clicky vs. Free Analytics Providers
http://getclicky.com/?gcamp=waw#theotherguys
Coradiant vs. Tealeaf
http://www.kaushik.net/avinash/2007/11/analytics-tools-comparison-coradiant-vs-tealeaf.html
Various Analytic Provider Comparison
http://www.itpro.co.uk/internet/labs/1/web-analytics/introduction.html
Guide to Web Analytics Solutions 2.0
www.idealobserver.com/solutionsguide
Web Analytics Guru: Avinash Kaushik
http://www.kaushik.net/avinash/2007/04/web-analytics-tools-comparison-a-recommendation.html
Web Analytics Shootout - StoneTemple Consulting
http://www.stonetemple.com/articles/analytics-report-may-2007.shtml
*Update, Stone Temple's Web Analytics Report (Final Version): http://www.stonetemple.com/articles/analytics-report-august-2007.shtml
Web Analytics Products and Features
ClickTale
http://www.clicktale.com/
ClickTracks Product Comparison
http://www.clicktracks.com/comparison.php
CoreMetrics
http://www.coremetrics.com/solutions/online_analytics.html
Deep Metrix
http://www.deepmetrix.com/livestats/compare.aspx
Get Clicky
http://www.getclicky.com/
Google Analytics
http://www.google.com/analytics/features.html
HBX
http://www.websidestory.com/products/web-analytics/hbx-analytics/features.html
IndexTools (Yahoo)
http://www.indextools.com/products/features.html
iWebTrack
http://www.iwebtrack.com/reports.asp
MetaSun
http://www.metasun.com/products/metatraffic/features.asp
Metronome Labs
http://www.metronomelabs.com/
NedStat
http://www.nedstat.co.uk/web/nedstatuk.nsf/pages/website_analytics_compare_solutions
OneStat
http://www.onestat.com/html/services.html
Omniture
http://www.omniture.com/products/web_analytics/sitecatalyst
OpenTracker
http://www.opentracker.net/en/features/features.jsp
ShinyStat
http://www.shinystat.com/en/features.html
StatCounter
http://www.statcounter.com/features/
VisiStat
http://www.visistat.com/pricing.php
WebTrends
http://www.webtrends.com/Products/WebTrendsAnalytics8/WebTrendsPackages/PackageMatrix.aspx?WT.svl=sbpkgcomp
NextStat
http://www.nextstat.com/feature_list.php
Unica - NetInsight
http://netinsight.unica.com/products/web_analytics.cfm
If this is not enough you can always purchase a copy of the Web Analytics Buyers Guide from Marketing Sherpa.
CMS Watch also offers a very comprehensive report detailing 15 web analytics vendors.
Labels: Web Analytics









Hi Manoj
Fantastic list! – if you don’t mind; I am going to spread this link within the sales org :-)
As an input to your list, one of the best comparisons that I have read lately is the one from Gary Angel and co.:
HBX and SiteCatalyst - Comparative Analysis
Kind regards
Dennis R. Mortensen, COO at IndexTools
Visit my Web Analytics Blog
.
Go ahead and share the link Dennis.
Gary and Team do excellent work as well.
Hi Manoy,
thank you for this great list.
I'd like to add modestly another source: www.idealobserver.com/solutionsguide
Kind of shameless self-promotion :-)
Frank Reese, Ideal Observer
Link to google-webtrends comparison is incorrect.
Thanks Frank, your link has been added.
The Google-WebTrends link has been updated. Thanks for pointing that out.
Hi Manoj .. (and Frank)
I (IndexTools) participated in the idealobserver solutionsguide and would like to indicate and endorse it here - as damn good work!
N.B.
I assume I will see you at Emetrics Frank?
:)
Kind regards
Dennis R. Mortensen, COO at IndexTools
Visit my Web Analytics Blog
Hi Manoy,
thanks for including the Guide in your list.
Dennis: Yes, of course: In Duesseldorf, next month. Looking forward to meet you.
Best Regards,
Frank
Np Frank
btw it's Manoj not Manoy
Ooops,
sorry Manoj,
Frank
Nice work man! Has anyone heard of Lynchpin? a few of the big guys over in Europe are using it like HSBC it seems to be head & shoulders above the rest in terms of clarity and ergonomics
Stew
Manoj,
Good job on the list! There is one tool you didn't include in the comparision that I really like. It's called nextSTAT. It has really helped me a lot!
www.nextstat.com
Regards,
Casey
Thanks Casey,
I've updated the list with NextStat.
Hi Manoj,
Would you mind doing a comparison with WebtraffIQ.
We are now mainly a bespoke technical and consultancy driven organisation. We do however have an easy to use off the shelf offering.
http://www.webtraffiq.com
Marcos Richardson
Director
www.webtraffiq.com
Hi Manoj,
Would you mind doing a comparison with WebtraffIQ.
We are now mainly a bespoke technical and consultancy driven organisation. We do however have an easy to use off the shelf offering.
http://www.webtraffiq.com
Marcos Richardson
Director
www.webtraffiq.com
How about an alternative to tags and logs for the data capture? We supply passive capture to some very big e-commerce sites. They save huge amounts of effort because they don't have to keep up with tagging and they cannot process raw web logs because of the massive sizes and number of servers. The solution can feed existing analytics packages and emulate tags without the tagging. Real-time sessionization is also included. We replaced Omniture with our passive capture technology emulating tags to an in-house WebTrends recently at a major e-tail site.
Doug Watt
www.metronomelabs.com
I think you should remove the Google-WebTrends link as it says nothing of substance.
Doug,
Thanks for the link, I will add it to the post. I would love to hear more about Passive Capture.
Chris,
I took your recommendation and updated the link to something with more substance., I am still looking for a strong Google analytics vs. WebTrends comparison.
Thanks Manoj for a very in-depth compilation of web analytics. But for now I have to make do with Google Analytics.
Manoj
Passive Data Capture is a good solution if you have a medium-large site and want more info than you get from standard tags. Once users get to like Analytics, they want more and that often means custom tags and expontially more work for IT. With a Passive Capture Device with a rule engine, you can pick out the data you want in a much more general way while fitering out the stuff you don't. It'a also very applicable to companies that want their web data in-house either to join to enterprise data or for security reasons. Many of our users feed multiple applications with different views of the data.
Doug Watt
www.metronomelabs.com
Is there a matrixed comparison chart for web analytics tool:
It's a shame none of these comparisons can give you much detail on the implementation process. Most of the stuff you find in these comparisons is marketing talk from the vendors but comments from experience are much more valuable.
I'm against naming vendors so I won't, but one of the largest out there left me and my team with a nasty taste. They're so inefficient, so incapable at times, yet charge us handsomely. The approved consultants you get when you need customisation are inexperienced and a nightmare to work with and what makes it worse is that I have to remind THEM to renew my subscription.
Once they reel you in they know it'll take a lot for you to switch (data dependency, training, time involved in setting up another solution). Dirty business.
Hi there,
I see you are missing off your list one of the UK leading web analytics vendors Intellitracker.
They provide very indepth analytics for such organisations as Oxfam and the Daily Mail group.
I believe they are due to go live with a new website in the next few weeks but at present their old website can be reached at;
www.intellitracker.com
Very usefull list thanks so much for this!
Hi Manoj
Great List!
Have you done any research on Woopra yet? (www.woopra.com) They are still in beta version but I am interested to hear your thoughts on how they compare to Google Analytics?
Thanks
Jasmine
A very good list of Web Analytics Tools. Do check the latest update on Website Analytics tool comparison.By Ryan @ Techethos