FeedBurner will be working with AOL to manage hundreds of the company's RSS, podcast and video feeds consisting of news, sports and entertainment content. Additionally, all Time Warner properties including HBO, New Line Cinema, Time Inc. and Warner Bros. Entertainment can take advantage of FeedBurner's services.

AOL will also be using FeedBurner's FeedFlare service to add social media services into every feed.

This is a pretty massive deal for FeedBurner and I am not surprised that AOL selected FeedBurner. FeedBurner's services are excellent, I especially like their integration of web analytics along with the subscriber dashboards. I know that AOL will not be disappointed.

Labels: Industry News