$100 Million Payday For Feedburner - This Deal Is Confirmed is the latest news from Michael Arrington over at TechCrunch. FeedBurner is an excellent pickup (in my opinion a relatively inexpensive one) by Google who can now tap into FeedBurner's 400,000+ Publishers. The latest comments to this deal all talk about Google growing it's ad revenues through the placement of ads in Feeds.

FeedBurner was founded in 2003 and has raised just $10 million in capital over two rounds. Portage Ventures funded their $1 million Series A round in 2004. The $9 million Series B round was closed in mid 2005 (second close in 2006), from Mobius Venture Capital and Union Square Ventures.

Also check out the Comments at TechCrunch to this news. Congrats FeedBurner, you have an excellent product!

Labels: Google, Industry News