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VisiStat, Inc. announced today the release of AdCaM 2.0, an enhanced version of their advertising campaign manager. AdCaM™ allows users to target clicks from specific marketing campaigns through tools such as customized campaign URLs, detailed click path data, and bounce/conversion rate tracking.
“One of the most exciting enhancements in AdCaM 2.0 is the power of the summary reports for visitor click path on a per-campaign basis. They allow immediate feedback on Ad Spend results,” said Tina Bean, Marketing Director for VisiStat. “With VisiStat’s real-time nature, the new AdCaM makes it even easier to identify marketing strengths, weaknesses, campaign efficiency and click-fraud.” AdCaM’s easy to use interface and definitive reporting holds particular appeal for marketers, real estate agents, and those tracking online ad campaigns or watching for signs of click-fraud.
It is fully integrated with VisiStat’s suite of Web management features, supporting AdCaM’s ability to generate powerfully detailed usage reports. AdCaM 2.0 is a superior online tracking feature, and is available through VisiStat’s competitively priced subscription service. For more information or to receive a 7-day free trial, please visit http://www.visistat.com/ or call 408-725-9377.
