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PicScout will show PicApp for the first time this Thursday, Feb. 6, from 8 a.m. to 2 p.m. at Microsoft in Mountain View, Calif., as part of the Israel Web Tour 2008 Showcase, which is slated to highlight technology and applications from 5 of the most promising companies to recently come out of Israel.
“By offering the breadth of content that Getty Images provides, we are making a huge amount of new material accessible to online publishers,” said Eyal Gura, CEO, PicScout. “We’re interested in getting feedback that can help us improve PicApp’s usability, look and feel so we can continue to improve our offering.”
Currently available only to closed beta users, PicApp (http://www.picapp.com/) makes the process of posting images to web sites quick and easy. Based on proprietary, patent-pending technology, PicApp allows online publishers to select copyrighted imagery from PicApp content partners and post them in seconds to their web site or blog to illustrate their comments. Images streamed from PicApp’s partners carry non-intrusive advertisements related to the content. Revenue is shared with the content partner.
Interested bloggers can contact PicApp (www.picapp.com) about participating in the closed beta trial.


