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Yesterday Facebook released: The Insider’s Guide to Viral Marketing which explains how to leverage many prominent Facebook features within an online marketing strategy. Below is a snippet from Facebook’s “viral marketing guide.“
Introduction to Facebook
Facebook offers you an unparalleled opportunity to connect with your fans and consumers—on their turf and in ways they find meaningful. By maintaining a Facebook Page and using all the available features, you can interact with consumers the same way they interact with friends and colleagues. Your biggest fans have probably already told a couple friends about your business in casual conversation, but Facebook’s technology makes it easy for them to spread the word instantaneously to all of their friends—on average, over 100 people.
Keys to Using Facebook
- Make business personal
- Update your Facebook Page frequently
- Harness the power of News Feed
- Choose the applications that are best for your business
- Promote your Page through Facebook Ads
Below is a copy – thanks to TechCrunch
Facebook Insider’s Guide to Viral Marketing – Get more documents
