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Technorati has released part 3 of their State of Blogosphere 2008 Report, “The How of Blogging,” which discusses how Bloggers generate traffic, the tools they use in conjunction with their blog, how they measure the success of their blogs, and overall behavior in their blog activity. Below are some snippets from part 3.
Time Spent Blogging
Tool Used on Blog
Blog Measurement
The vast majority of bloggers are tracking their site visitors and monthly pageviews. Only 5% of bloggers did not know how many monthly pageviews their blog received. All this hard work has paid off for active bloggers in terms of site visitors. Half of bloggers attract over 1000 unique visitors per month.
Tool Usage
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Google Analytics is the most common tracking tool (used by 2/3 of bloggers)
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Sitemeter and Statcounter used by one in five bloggers
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42% use more than one service/provider for their analytics
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Over 100 different tracking tools used
