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The top 50 search terms on YouTube accounted for 20 percent of the site’s total search volume in December 2008. Behind music searches, Internet personalities were next most popular searched, followed by miscellaneous searches and then TV searches.
One common trend was the rise of Internet celebrities — particularly Fred, who portrays a self-described 6-year-old with anger management issues. The search term “Fred” ranked as the seventh most searched term overall. Fred is a reminder of the “Internet celebrity” phenomenon (for example, Lonely Girl), where individuals who previously would have been unknown can rise to celebrity status among a niche audience. The search term “Charlie bit my finger” this referring to a popular viral video, ranked 31st.
| December 2008 |
| lil wayne |
| twilight |
| beyonce |
| single ladies |
| soulja boy |
| chris brown |
| fred |
| swift |
| britney spears |
| love story |
| family guy |
| akon |
| hannah montana |
| jonas brothers |
| akon na na na |
| jesse mccartney how do you sleep |
| womanizer |
| beyonce single ladies |
| heartless |
| hot n cold |
| Source: Hitwise, an Experian company |
