Hitwise Launches in Canada
| Manoj Jasra - Monday, April 27, 2009 1 Comments |
Hitwise, today announced plans to measure Internet usage in Canada. Hitwise will report on 85,000 Web sites across more than 160 industry categories based on the Internet activity of 100,000 Canadian Internet users from all provinces and territories. The Hitwise Canadian data sample comes from partnerships with Internet service providers and opt-in panels.
“In order to grow and protect market share, businesses must have sound data to base decisions on,” said Chris Maher, president of Hitwise. “Hitwise provides the most timely and comprehensive intelligence about Internet usage and will now help marketers better understand the specifics of the Canadian market. And as in all our markets, Hitwise clients will receive the service and support they need to go beyond the data, take action and generate immediate return"
The Canadian service will provide clients with data on Web sites traffic rankings, Clickstream, search terms and demographic segmentation. Clients also will have access to additional tools to create custom categories, search term portfolios and customized dashboards.
Labels: HitWise
About time, darn it! When I was at Bell Canada I wanted to become their partner in 2005, and they said they didn't know when they would operate on the Canadian market. Finally !