• YSM integration: Download your YSM campaign data via the Yahoo API.
• Deep links into AdWords: Provide your login credentials and Urchin lets you jump directly from CPC reports to related management screens in your AdWords account.
• Budget Alerts: If your AdWords campaigns are in danger of exhausting available funds, Urchin will tell you.
• Keyword Generation Tool: Add keywords to your AdWords campaigns directly from Urchin.
• Copy Campaign Tool: Duplicate existing CPC campaigns (for example, YSM campaigns) as new AdWords campaigns.
• Tag Manager: Automates your keyword destination-URL building, a big timesaver.
• New reports: Time on Site, Performance Comparison, CPC Structure, and more!

Enterprise Capabilities

• LDAP integration: Use your existing corporate authentication with Urchin, including LDAP, MSAD, etc.
• Data API: Pull your Urchin report data into a CRM tool or any other system. (See the Urchin Data API documentation.)
• Rollup Report: A new Urchin "home" page shows each user a list of all profiles to which they have access, with summary metrics for each profile.
• Process Control: Kill a running Urchin log-processing job gracefully, without corrupting the database.
• Urchin 5 to Urchin 6 Migration Utility: Haven't upgraded from Urchin 5 yet? Our new data-migration utility is much faster and less prone to errors.

Labels: urchin, Web Analytics

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