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If you’re interested in learning more about optmizing your landing pages then we recommend you check out Anne Holland’s webinar next Wednesday, July 15 on How to Avoid the Risks of A/B Testing SEO Pages. It’s inspired by a pet peeve of hers where so many marketers think if a page is SEO-ed, then it is human optimized too… usually which couldn’t be further from the truth. Also, so many marketers will A/B or multivariate test their PPC landing pages, but not touch SEO pages because they’re so terrified of what could happen.
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