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According to TechCrunch and the LA Times, Yahoo has reached a content sharing deal with Twitter (the deal actually hasn’t been announced formally by Yahoo or Twitter). Yahoo has traditionally been slower than its counterparts Google/Bing so we’re not surprised that Yahoo was a little slow out of the gate on this deal. This deal for Twitter is worth around $25 million. Here’s what it includes:-
People will be able to access their personal Twitter feeds across Yahoo!’s many products and properties, including the homepage, Yahoo! Mail, Yahoo! Sports, and others, letting them check in more easily on what’s happening with the people and things they care about while on Yahoo!.
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People will be able to update their Twitter status and share content from Yahoo! in their Twitter stream, so they can easily share their Yahoo! experiences with their friends and followers on Twitter.
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Yahoo! Search and Yahoo! media properties like News, Finance, Entertainment, and Sports will include real-time public Twitter updates across a variety of topics. Yahoo! Search users will immediately see real-time Twitter results.
