Sustainable IT – how much do you really care?
April 22nd 2012, Earth Day – Mother Earth’s special day in the year. An excuse to move our desks outside, breath fresh air, hug trees … Yes, the environment is our collective responsibility but as I sit here at my desk typing I’m certainly not causing the slightest bit of damage to our fragile ecology … am I?
Wordstream’s latest infographic might not in itself refreeze the polar ice caps however we are all capable of making a little difference and when our collective efforts are added together big things can be achieved.
“Necessity is the Mother of all invention” Human ingenuity is amazing – but nothing much happens until we are kicked into action – Corporate responsibilty, rising costs and the profit motive, reducing natural resource etc are the drivers.
There are loads of interesting and amusing facts here. The good news is that those clever humans they call technologists have managed to hugely increase computing power for relatively marginal increases in energy consumption over the years and yet one Google search still has the equivalent CO2 output to driving a car 3 inches and 15,000 Google searches for “funny cats” = a cheezburger (it’s the burger please for me every time).
And on the subject of fat cats and big cheezes if any of you captains of industry out there really want to make a difference and create a sustainable, greener, business then have a look at the stats on remote working. It’s reckoned that 40% of US workers could in theory work from home at least part of the time and yet only 2.5% do… a bit more trust and flexibility in management style could = a load of CO2 saved.


