Today Andy Beal, of Marketing Pilgrim, launched a new online reputation management tool called Trakur.

What does Trackur do?

Trackur is an online reputation monitoring tool. With Trackur you can setup searches and automatically monitor the web for keywords that are important to you.

Who is Trackur for?

Trackur is the perfect solution for anyone that wants to track news, blogs, and other social media. You can track your own name, your company brands, industry trends, or even your competitor’s news! In fact, you can monitor any keywords you wish.

Why should I use Trackur when Google Alerts is free?

Google Alerts only monitors content available through one of Google’s search engines. Trackur monitors many more web channels than just Google. In addition, Trackur allows you to save items, sort them, share them via email, and subscribe to an RSS feed–Google Alerts offers none of these features.

Trackur comes in 3 different versions: Standard is $88 per month, Pro is $188 per month, and Enterprise is $388 per month