What’s It Good At?
Mad Mimi is designed with ease of use at it’s core, allowing Users to create a beautiful mailing, send to subscribers, and track statistics. While the uncluttered, simplified approach helps flatten the learning curve, more robust features are also included for ambitious Users (most at no additional cost).
Who’s Its Target User?
Anyone requiring an effective, simple approach to email marketing at a really great price. Mad Mimi supports senders with lists as low as 5 contacts, all the way upwards of 5,000,000 contacts. Bloggers, photographers, yoga studios, small businesses, neighborhood groups, musicians, government institutions, airlines… you name it.
How’s It Used?
Signup for Mad Mimi’s free plan to kick the tires, then upgrade to your required service level anytime. Click the “add things” button at the top to enable additional features you’d like to use (web forms, drip campaigns, rss-to-email, etc…). Each mailing tracks detailed stats to monitor your recipients’ engagement.
What Do You Get?
Resources available to organizations include:
- Mimi’s proprietary email composer tool
- Custom HTML composer and plain text composer also available
- Drip Campaigns (aka autoresponders) and RSS-to-email
- Webforms, list segmenting, bounce/unsubscribe/complaint management
- Live in-app chat support during business hours, super fast human support via email 24/7/365
What’s It Cost?
Mad Mimi’s pricing tends to be significantly lower than their reputable competitors. Plans start at $10/month, and are based on the number of contacts (email addresses) being sent to. Specific pricing can be viewed here: https://madmimi.com/service_agreements/choose_plan
Which Platforms are Included?
Email composition and sending, RSS‑to‑Email sending, Drip Campaigns/Autoresponders, a plethora of integration options, Mailer API, Google Analytics, and more.