What is it good at?
Describing themselves as specialists in Facebook marketing, Qwaya provides a tool that is easy to use, affordable and offers a range of features for those wishing to create and manage multiple ad campaigns, across different Facebook sites.
Organizations wishing to publish multiple ads with different copy, across different Facebook Pages and campaigns and with a desire to monitor and analyze the performance of these adverts.
How is it used?
When an organization first signs up to use Qwaya the trial period starts and they will have 14 days trial with full access to all the features of the package subscribed to.
The organization can import existing Facebook campaigns into Qwaya and create new campaigns via the Qwaya dashboard; setting the creatives, the target audience preferred, the scheduling of campaigns and the conversion and reporting on the adverts’ performance.
What do you get?
The tool features (for both plans) include:
- Ad scheduling
- Ad and campaign rules
- Fast ad creation
- Bulk editing
- Conversion Tracking
- Graphical Reporting
- Ad rotation
- Templates and campaign folders
Qwaya offers support through live chat, email, phone and Skype alongside a library of resources including FAQs, Case Studies and, User Guides.
Two different plans are available, basic and premium which are based on the number of adverts to be published on a daily basis. Both plans come with a 14 day free trial. *
This is a Facebook ads tool, accessible as a web application.
* as at July 2012