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Affiliate Marketing Salaries UK

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Affiliate Manager Salaries June 2012

Our analysis of Affiliate Manager  salaries over the last 12 months has shown a gradual decline (it was £34.1k back in Dec 2011)

There are two distinct “steps” on the distribution graph for the 3 months to June 2012. By a large margin, most salaries (62%) sit between £26k and £36k however a significant number (18%) lie between £36k and £46k.

There are of course typically two sides to Affiliate management – either as the provider of affiliate technology and services , or as an operator of websites promoting affiliate deals to site users.

Affiliate  Manager

– median salary range is £31-36k
– average salary  is £32.6k pa

– 34% of our sample salaries fell in this range (26-31)

 How we prepare these reports

SEMrush Facebook Tool

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We were just given access to a new feature being added to the SEMrush tool suite. Being one of my favourite tools to use for keyword research and Google Adwords competitor insights I was very interested to see that the new feature they have developed is focussed on Facebook Ads insights and intelligence.

Everyone you ask about Facebook adverts has a different opinion about their effectiveness.  I have seen many cases where Facebook Ad campaigns have completely flopped but I have also seen some massive successes in smart use of the Ad targeting Facebook offers. Like anything, lots will depend on the nature of your business, what you are promoting and  how that might lend itself to such an Ad campaign but a massive determining factor in Facebook advertising is in creativity of campaigns, targeting mechanisms, advert images and advert descriptions.

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Online Marketing Manager Salaries UK

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Average Salaries Online (Digital) Marketing Manager June 2012

The distribution profile is relatively flat between £26k and £46k with 72% of all average salaries sitting between these figures.

The average salary is £39k at June however it is interesting to note that the average advertised salary for this job title was £42.4k just 3 months previously … a “blip” or the beginning of a trend ?

This is something we will certainly revisit next quarter in some detail.

Online / Digital Marketing Manager

– median salary range is £36-41k
– average salary for month is £39.0k pa

– 19% of our sample salaries fell in each of these two ranges (£26-31k and £31-36k)

How we prepare these reports

SEO Jobs Pay Statistics UK

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SEO jobs average salaries June 2012

Whether you are looking for a new job in SEO or intending to hire in this area you would be well advised to check your job description against similar positions and choose your job title carefully.

The Search Engine Optimisation market has developed considerably over recent times. On-site optimisation (i.e. what you do to your own sites from an “ease of use” and search engine technical point of view) was pretty much the entire picture a few years ago. Nowadays effective “inbound marketing” brings you search traffic and online authority (i.e. inbound links and traffic from the places, other than your own sites, where you are discussed/referenced/followed etc.)

A good SEO specialist (whether on the client or agency side) really understands this and knows how to create the necessary interactions between content/site structure/colleagues to make sure that off site and onsite activities combine effectively.

 

SEO Manager

Average 35.7k,  Median Range 31-36k,  28% in 31-36k range

SEO Specialist / SEO Consultant

Average 30.9k,  Median Range 31-36k,  31% in 31-36k

SEO Executive

Average 25.5k, Median Range 21-26k,  43% in 21-26k

How we prepare our figures

Average Salary Levels Social Media Manager Jobs

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Social Media Managers Ave. Salaries UK June 2012

Over the last 12 months, Social Media Manager average salaries have proven to be robust with a very gradual upwards movement towards the current £36.4k average.

The Social Media phenomenon has undoubtedly created (for many organisations) an opportunity to not only grow their customer /follower base but also understand it far better. However  not every organisation has a social media success story to tell. For many, inappropriate use of social media platforms has brought confusion and, at worse, harm to those lacking clear strategic social media strategy.

Perhaps the fact that the graph shows a rather “ragged” distribution of salaries is a pointer to the fact that a minority of organisations have realised that smart/experienced/strategic Social Media Managers command salaries that are at a much higher level than the average?
Social Media Manager

– median salary range is £31-36k
– average salary is £36.4k pa

– 26% of our sample salaries fell in this range (31-36)

How we prepare these reports