Google Analytics contains dozens of features and hundreds of reports. What if you could discover a basic set of features that are useful for every website?
I have actively worked with Google Analytics for almost 10 years now and there a couple of features I see coming back every time that I work with Google Analytics.
No matter which online business I am involved with. In this blogpost I will shortly touch upon each of features and why they are a must to use. Further I will provide you with useful additional resources.