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Digital Marketing Professional Certificate Launched!

June 21, 2016 by WAW Team Leave a Comment

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Here at Jump Digital (proud owners of Web Analytics World!) we actively discourage self-promotion in posts … but, given that it was we who made the rule, we reckon, just this once, that we can break it!

Over two years ago, we set out to create qualifications in digital marketing education that offered something genuinely credible and valuable in the market. 

Qualifications that employers would recognise and reward and now we are excited to launch the Digital Marketing Professional Certificate (DMP) in collaboration with the University of Aberdeen.

[Read more…]

Are Leaders Born or Made?

September 17, 2015 by WAW Team Leave a Comment

Image of happy white stickman with blue graduation cap and diploimaOne thing is for sure … they take responsibility for the “big decisions” and often enjoy the salary and benefits to match!

Digital Marketing is undoubtedly one of the hottest disciplines in today’s corporate world and this is reflected in the growing number of vacancies, particularly for senior and strategic roles however many hiring managers find it difficult to recruit with confidence – these are often newly created roles and this is an evolving discipline.

It’s something that we (Jump Digital) as the owners of Web Analytics World have been aware of for a considerable time – and so we tasked ourselves to create something which would help fill this “talent gap”. [Read more…]

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