Even if your dental website has an online appointment request form, most new patients will make their initial contact with your dental office over the telephone. Yet few dentists are analyzing inbound phone calls to uncover insights about the performance of their marketing.
Call tracking and analytics software is made to do just that. Using it can help your marketing team understand the impact of your advertising campaigns and make data driven decisions about what makes the phone ring. Easy to set up and use, call tracking can deliver those missing insights that your dental practice needs to better engage your target audience and increase your marketing ROI.
If you are serious about making improvements to your marketing to increase your dental practice’s profitability and better serve your community, you need call tracking.